Apple stocks refer to Apple Inc., the gigantic IT and electronics sector company, with its huge production volume of operating systems, computers, software and multimedia devices, among which Mac, iPhone, and the iOS system. Apple was founded in 1976 from the brainchild of Steve Jobs, Steve Wozniak, and Ronald Wayne. Today it is a giant that makes about 200 billion dollars a year, with net profits of over 40 billion. Its principal and legal office is located in Cupertino (California) and its shares are listed on the NASDAQ index and on the NYSE, the New York Stock Exchange based on Wall Street.

In this article we’ll highlight the main elements to consider if we want to invest in Apple in a traditional way through the purchase of shares, as well as those to consider if we trade on Apple shares through CFDs.

Best platforms for trading Apple Shares

Below are the best brokers for investing and trading in Apple Inc shares. All the brokers listed are regulated and authorized by Cysec.

Trading on Apple Stocks

Main Info Apple Inc.

  • Name: Apple Inc.
  • Symbol: AAPL
  • Headquarters: Cupertino
  • Key people: Tim Cook (CEO), Arthur D. Lenvison (P), Jonathan Ive (CDO), Steve Jobs (F), Steve Wozniak (F), Ronald Wayne (F)


Sector: Electronics and Computer Sciences
Exchanges: NASDAQ, NYSE
Founded: 1976

Predictions for Apple inc. Stock

To successfully forecast on Apple shares for an investment, we must first consider the factors that influence the activity of this specific company, as well as other more common elements in equity investment in general.

The first element is obtained by looking at Apple’s marketing campaigns and the effects they systematically have on the stock. This is a practically unique example, as Apple’s marketing campaigns are put into effect with gradual unveiling of new products to be sold. This technique allows curiosity to grow gradually and thus catch the attention of the media (all types) and consumers (almost all). All this turns into advertising, expectations, curiosity, discussions and criticisms that, whether willing or not, amplify Apple’s marketing campaign, which, from small messages roll down from the top of the Cupertino hills, creating avalanches. Apple shares, therefore, often respond proportionally to public interest in their marketing campaigns. As far as short and medium term investments are concerned, this is fundamental, but it also offers inspiration for those who invest by looking at future products, perhaps in the following or subsequent years.

Another element to consider, almost unique to Apple, is that of “aficionados”, in other words, die hard fans of the brand or product. To understand what we’re talking about, just look for videos of the queues in front of Apple Stores in the days leading up to the debut of a new Apple product. These events also become media phenomena and are part of Apple’s overall marketing plan. What matters is understanding that Apple is a brand that people trust and like and Apple leverages this to its advantage. This is an important element for those considering investing in the long term.

Similar to aficionados (but quite distinct) are those who, having already purchased Apple products, continue to buy them for compatibility reasons. In fact, those who already have Apple devices are more likely to continue on the same path due to software, apps, hardware (even simple cables or chargers), which are incompatible with other devices. It must be said, in defense of Apple, that this feature has become less trodden over the years. Even this element, however, plays slightly in favour of the solidity of the Apple stock in the long term.

To trade on Apple, therefore, forecasts must be taken into consideration based on the elements just described. To these add all those elements considered standard for equity investments such as: last periodic financial statements (annual, but also bi-annual and quarterly in order to analyze historical data), reports of analysts inside the company (also available online within official documents), reports from analysts and rating agencies outside the company.

Those with a short-term approach, such as trading with Apple CFDs, will have to take into consideration all those events that can have a rapid impact on stock market prices, so as to make quick forecasts and trade accordingly. These events can be scheduled/announced (i.e. announcements of financial data) or unscheduled (unpredictable events that may affect the stock price).

Apple Stock Prices on the stock exchange

Apple quotes in recent years have proved very interesting and have certainly yielded gains for those who kept them for the right period of time. In fact, between 2011 and 2012, the stock went from $57 to $100 in one year. Subsequently, a decline lasted another year until it reached $56. In June 2013, on the other hand, the stock began an excellent two-year rally, starting at $56 in June 2013 and reaching $132 in June 2015.

Subsequently, ups and downs between 90 and 120. What matters is that the data must be considered together with long term stock charts, new product output, and important news on the company. To trade online on Apple stock in the short term, constantly being informed is definitely effective in order to seize on the most important news, for example regarding new products, agreements, sanctions, etc.

Apple Inc. Dividends

Apple dividends are distributed four times a year. The total amount of these dividends has also changed considerably over the years: $5.30 in 2012, $12 in 2013, $7.50 in 2014, $2 in 2015, and $2 in 2016.

In this regard, it is worth noting that Apple CFDs also provide economic benefits from dividends. In fact, if you have an upward position that is still open, the online broker proceeds to pay you a premium. The premium amount is related to the leverage applied at the time of opening the position. Plus500, for example, applies a leverage of 1:20 for shares. If the position is open on the downside, the premium will be negative instead.

Investing in Apple Inc. Shares

As we’ve seen, there may be different reasons for investing at least once in Apple shares. In the course of this article and especially in the paragraph on forecasts, we highlighted how somewhat unique factors, or in any case very rare ones, can intervene in favour of this stock. Added to this is the strategic genius of the company’s top management.

To invest in Apple shares you can contact an authorized bank or the official website in order to request information to this regard. Those who prefer to trade on Apple shares online in the short term can consult the paragraph below dedicated to trading on Apple CFDs.

Apple Inc. Share Trading

As an alternative to traditional investment through stock purchases, usually long-term and rather expensive, there exists the option of trading online with Apple CFDs, starting with small budgets. CFDs consist of financial instruments that can be negotiated upward or downward in order to make upside or downward forecasts on the underlying securities. CFDs are derived from the price of an underlying security, which in the case of Apple CFDs consists of the Apple stock as quoted on the NASDAQ index.

To trade online with CFDs, it is necessary to access a trading platform, or software provided by the online broker that provides the CFDs and the option of trading them. The use of the platform is usually free.

One platform that allows you to trade on the stock market on Apple shares is Plus500, made available for free by the eponymous broker Plus500 and which allows you to trade on securities in total operational autonomy. This platform is definitely recommended for those looking for a wide variety of tradeable securities and types of financial instruments. If you don’t have enough experience you can practice using their free demo mode first.


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